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Wednesday, October 30, 2013

May they pay



Weddings are a favourite with Indians, universally. As the wedding season is around the corner, my industry is busy with making the most of it. By making the most I mean doing lots of work around weddings to be able to generate more revenues.
The wedding season is no less than any festive season in India. People too don’t hesitate to spend because it is a question of their “izzat”. So everything has to be royal for those who can afford it and for those who can’t, maybe a personal loan application to buy their “izzat” takes care of self-esteem. Result is show-time for brands to sell and more late night works for us.
But marriages have changed over time (I mean in the metros mostly). The concept of forever or atleast till next seven births is obsolete. Most are happy to make it last atleast the present lifetime. If that happens then it’s a ‘value for money’ deal else alimonies will be filed to recover lost resources.
Men want to get married the moment they have a stable job if not well-paying because he knows that he will get a wife who gets more than him. And he makes no qualms about it. He starts early in preparation of settling down. Buying a home is foremost followed by some sensible investments. Like yesteryear women would prepare themselves through culinary courses, hobby classes that can bring mental stress to her neighbours thanks to rigorous not in-tune singing with completely off-sync instrumental practice sessions within the confines of her space.
These days women have everything else than marriage on their minds. They love sex but not the life-long commitment towards matrimony. And they know that to enjoy sex marriage isn't mandatory. Fun is their top priority and marriage comes towards the end of the tunnel. Financial independence has added the cherry on this cake. They are free, literally in every sense. And who would like to live in bondage.
Every year the wedding season comes. People get married. Some make it and some don’t. They spend and we make. But the only difference is that there is still hope that few who don’t make and have to break will again give themselves another chance, maybe more chances. I mean they will re-marry and the braver ones keep trying till they succeed. And each time they marry, the wedding seems to get grander and grander. Filling out on all those they missed out last time.
Good for them, good for all. Afterall we all do deserve a second chance and many more chances, if they come.

Pic Courtesy: Google Images

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